Features
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Memberships
Drive loyalty
and recurring revenue with Memberships
Design a membership program that rewards your audience with premium experiences and members-only content — all while generating reliable monthly income for your business.

More content for them.
More income for you.
Whether your goal is to grow your community, earn more revenue, or engage and retain your audience, memberships can help.
Your membership, your way
Curate the ideal learning experience that reflects your unique area of expertise with your choice of courses, communities, digital downloads, and live events in one place.

Build an invested community
Foster a sense of belonging and community among audience members who share common interests or goals, leading to stronger engagement and loyalty over time.
Grow revenue through retention
Deepen your relationship with your audience by offering ongoing value and support — elements that build trust and advocacy for your brand.
How are memberships different from other content?
Recurring revenue
With a membership business model, you can turn your one-time digital product sales into subscription offerings to create more predictable income and growth. This gives you steady monthly revenue you can count on instead of dealing with unpredictable sales cycles.
Long-term retention
Seamlessly integrate our lead generation tools into frictionless funnels and customized learning environments to effortlessly engage leads and nurture them into loyal advocates.
Building a community
Include exclusive access to your Thinkific community in your membership, giving members the chance to engage with like-minded peers, industry professionals, and your team’s expertise through live Q&As and peer discussions — fostering a sense of belonging, support, and long-term engagement.

What can you include in your memberships?
Communities
Grant exclusive access to your online community where members can connect, ask questions, and learn from like-minded peers.
Courses
Include a selection of your courses that you can update and add to regularly.
Digital downloads
Offer downloadable products like eBooks, guides, templates, and more as part of your membership.
Live events
From interactive Q&As to coaching sessions, webinars, and more, your membership can include exclusive access to engaging live events.
I’ve been using Thinkific basically since it came out. About 13 years now. It’s our primary learning management system. I use it for all of our courses.
Travis Bader
Silvercore Outdoors

Frequently asked questions
What is a membership on Thinkific?
A membership lets you offer ongoing access to multiple learning products like courses, communities, digital downloads, and live sessions — all in one bundled subscription.
What is a membership site?
A membership site is a subscription-based website where members pay to access gated learning content. These sites often include a mix of courses, a community, and exclusive resources, with new content added regularly to keep members engaged
A membership site performs a mix of several functions for your customers:
- Exclusive community access
- Members-only content, such as courses, downloads, or bonus resources
- Ongoing connection with an expert, creating space for feedback, accountability, and personalized support
- Structured learning experiences that unfold over time through new or drip-released content
How are membership sites different from Product Bundles?
A Product Bundle is a one-time purchase of multiple learning products, while a membership offers ongoing access to a variety of learning experiences, such as live sessions, communities, and exclusive content delivered on a subscription basis.
Start scaling your business with memberships today
Offer more value to your customers while enjoying income you can count on. It’s a win-win.