Drive loyalty
and recurring revenue with Memberships

Design a membership program that rewards your audience with premium experiences and members-only content — all while generating reliable monthly income for your business.

Online Memberships thumbnail with name and cost

More content for them.
More income for you.

Whether your goal is to grow your community, earn more revenue, or engage and retain your audience, memberships can help.

Foster a sense of belonging and community among audience members who share common interests or goals, leading to stronger engagement and loyalty over time.

Deepen your relationship with your audience by offering ongoing value and support — elements that build trust and advocacy for your brand.

What can you include in your memberships?

Communities

Grant exclusive access to your online community where members can connect, ask questions, and learn from like-minded peers.

Courses

Include a selection of your courses that you can update and add to regularly.

Digital downloads

Offer downloadable products like eBooks, guides, templates, and more as part of your membership.

Live events

From interactive Q&As to coaching sessions, webinars, and more, your membership can include exclusive access to engaging live events.

I’ve been using Thinkific basically since it came out. About 13 years now. It’s our primary learning management system. I use it for all of our courses.

Silvercore Outdoors

Frequently asked questions

A membership lets you offer ongoing access to multiple learning products like courses, communities, digital downloads, and live sessions — all in one bundled subscription.

A membership site is a subscription-based website where members pay to access gated learning content. These sites often include a mix of courses, a community, and exclusive resources, with new content added regularly to keep members engaged 

A membership site performs a mix of several functions for your customers:

  • Exclusive community access
  • Members-only content, such as courses, downloads, or bonus resources
  • Ongoing connection with an expert, creating space for feedback, accountability, and personalized support
  • Structured learning experiences that unfold over time through new or drip-released content

A Product Bundle is a one-time purchase of multiple learning products, while a membership offers ongoing access to a variety of learning experiences, such as live sessions, communities, and exclusive content delivered on a subscription basis.

Two women working on computers